You’re going to need a friend for this one! I hope you have friends…I can be your friend :).
Engagement: Encourage your audience to tag their bestie in the comments and which of your items they would share!
Carousel: Introduce your best friend to your customers and share what makes her awesome (maybe that she loves to share one of your most popular items?) Post images of you two doing all the best friend things.
Reel: Share a reel of you and your bestie making something sweet or sharing something sweet. You can also let her do a takeover of your account for the day and you take over hers. You can utilize the ‘Invite collaborator’ feature on reels so it will play to BOTH of your audiences. Can you say “increased reach”? Yay!
Stories: Let you best friend take over your stories for the day. She has total control. Your audience might want to tune in to this one because she might share some interesting things about you!
Music: Best Friend, Saweetie